Home / Tutorials / How to use Bulk Messaging Campaigns
Bulk Messaging

How to use Pludor Bulk Messaging Campaigns: step-by-step guide

Updated 1 October 2026 · Pludor team · 2 sources

Build a campaign: choose an audience (customers by order status or label, or leads), a template or custom message with placeholders ({customer_name}, {order_id}, {items}, {address}, {agent_name}), preview, schedule and queue - messages are spaced automatically to avoid rate limits.

Open my free store →Free to start - no card needed

Start here

Sending the same update to hundreds of customers one by one is impossible.

What you need

How to do it

How do I use Bulk Messaging Campaigns, step by step?

Message customers or leads in bulk with personalised placeholders. You need a Pludor store - free to create.

  1. Open Campaigns: Outreach & CRM > Campaigns.
  2. Pick the audience: Choose customers by status or label, or leads.
  3. Write the message: Pick a template or write one with placeholders.
  4. Preview: Preview the audience and messages.
  5. Queue: Schedule or queue the campaign.

Common questions

How do I send the same message to a lot of customers at once?

Use a bulk messaging campaign instead of copying and pasting one by one. On Pludor, open Outreach & CRM > Campaigns, choose your audience, write one message with placeholders like {customer_name} or {order_id}, preview it, then queue or schedule it. Messages are sent automatically with spacing so you don't hit rate limits.

How can I personalise a bulk message so it doesn't look like spam?

Use placeholders that fill in each customer's own details automatically. Pludor supports {customer_name}, {order_id}, {items}, {address} and {agent_name} in campaign messages. Write one message, preview how it looks for real recipients, and each person gets their own version.

How much does bulk messaging cost?

On Pludor, campaigns are on for every store including the Free plan, with a free amount every month - 500 marketing emails are free, then 1 credit per 10, and texts are free up to 20 a month. Past the free amounts you pay only for what you use, at 1 credit = 1 cent. There's no per-seat or per-contact fee.

How do I choose who receives my campaign?

Pick your audience before you write the message. On Pludor you can target customers by order status, by label, or your leads list. You can create colored labels in the Labels section, assign them to orders, then use a label as your campaign audience.

What's the best way to announce a new product drop to existing customers?

A bulk campaign to customers filtered by order status or label works well. In Pludor, build the campaign in Outreach & CRM > Campaigns, preview the audience and messages, then schedule it. You can also save the announcement as a template to reuse next time.

Is bulk messaging safe, or will I get flagged as spam?

You need to respect opt-outs and each channel's rules (WhatsApp, SMS and email each have their own policies). Pludor spaces campaign messages automatically to avoid rate limits, which helps prevent blocking. Always preview before sending and keep messages relevant to people who agreed to hear from you.

How do I write reusable messages for campaigns instead of starting from scratch each time?

Save your common messages as templates. In Pludor, go to Outreach & CRM > Templates, press Add Defaults for a starter set, or write your own with a title, body and placeholders. You can then pick a template when building a campaign or use it directly in Orders.

Pludor bulk campaigns vs HubSpot or Klaviyo - what's the difference?

The main difference is that Pludor's store, inbox, orders and campaigns share one customer record, so the inbox already knows each customer's orders without integrations. Tools like HubSpot or GoHighLevel typically need integrations for order context and charge per-seat or per-contact tiers. On Pludor, campaigns are included in store plans, and things like COD reminders and post-delivery follow-ups are ready-made nudges.

Can I schedule a campaign to send later?

Yes - build the campaign, preview it, then schedule or queue it instead of sending immediately. Pludor lets you schedule in UTC, and messages are spaced automatically to respect rate limits. Preview the audience and each message before you queue it.

What do I need to get started with bulk campaigns?

You just need a Pludor store, which is free to create at pludor.com/setup. Then open Outreach & CRM > Campaigns, pick your audience, write the message with placeholders, preview, and queue. New stores also get 500 free credits to try the tools.

How much does Pludor Bulk Messaging Campaigns cost?

On for every store, including the Free plan - a free amount every month, then pay only for what you use (1 credit = 1 cent).

How do I get started with Pludor Bulk Messaging Campaigns?

1. Open Campaigns 2. Pick the audience 3. Write the message 4. Preview 5. Queue Full step-by-step guide: pludor.com/tutorials/bulk-campaigns

What are the limitations of Pludor Bulk Messaging Campaigns?

500 marketing emails a month are free, then 1 credit per 10; texts use credits past 20 a month. Respect opt-outs and each channel's rules.

How does Pludor Bulk Messaging Campaigns compare with HubSpot, GoHighLevel, Klaviyo, ManyChat?

Conversations, leads, orders and campaigns share one customer record because the store and inbox are the same system. Order context in chats: typically integration required; on Pludor, native - the inbox knows the orders. COD reminders and post-delivery follow-ups: typically custom workflows; on Pludor, ready-made nudges and automations. Pricing model: typically per-seat or per-contact tiers; on Pludor, included in store plans.

Going further: scale and grow

What you get

Audience by order status, label or leads. Placeholders. Preview. Schedule (UTC). Automatic spacing for rate limits.

Who it is for

Stores announcing drops, service businesses with lead lists.

Good to know

500 marketing emails a month are free, then 1 credit per 10; texts use credits past 20 a month. Respect opt-outs and each channel's rules.

Works well with

CRM, Inbox & Outreach: one inbox for WhatsApp, SMS, email and chat, with leads, templates and campaigns. Order & Lead Labels: color labels to organise orders, leads and campaigns. Message Templates: reusable messages with placeholders for campaigns, nudges and replies.

More about Bulk Messaging Campaigns

What it does, who it is for and what it costs: Bulk Messaging Campaigns.

Doing this on Pludor

On for every store, including the Free plan - a free amount every month, then pay only for what you use (1 credit = 1 cent).

  • Audience by order status, label or leads
  • Placeholders
  • Preview
  • Schedule (UTC)
  • Automatic spacing for rate limits

Free to start - no card, no item limit. Pay only for what you use past the monthly free amounts.

Open my free store

Sources

  1. Pludor facts (features, plans and limits)
  2. Pludor pricing

Checked 1 October 2026. Fees and rules change; follow the links for the latest.

Try the free tool
Pludor factsPricingAll featuresFree toolsGuides
Powered by Pludor
Pludor — Online Shopping Marketplace · Shop · Features · Pricing · Browse Stores · Shoppable Videos · Communities · Academy · Creator Academy · Sell Online in Nigeria · Sell Online in Jamaica · Pludor vs Shopify · Pludor vs Etsy · Pludor vs TikTok Shop · About · Terms · Privacy · www.instagram.com · x.com · www.youtube.com · medium.com · www.reddit.com