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Comparison

Thinkific vs Pludor

Updated 1 October 2026 · Pludor team · 3 sources

Thinkific is a dedicated course platform with paid plans from $40 a month billed yearly (Thinkific); Pludor is a free store that includes courses and paid challenges alongside products, bookings and memberships. Thinkific suits course businesses that need advanced course features; Pludor suits creators who sell courses as one part of a wider business.

Open my free store →Free to start - no card needed

Thinkific and Pludor side by side

From each platform's published pricing.

ThinkificPludor
Monthly costBasic $40 yearly or $54 monthly; Start $82 yearly or $109 monthly; Grow $164 yearly (Thinkific)$0; optional plans $9, $29, $79 (pricing)
Fees per sale2.9% processing with Thinkific Payments (Thinkific)4.99% + 90¢ per order plus Stripe 2.9% + 30¢ (pricing)
CoursesDeep course features, quizzes, certificates, communitiesCourses and paid challenges with progress tracking
Beyond coursesDigital downloads and membershipsPhysical products, bookings, AI receptionist, live selling

Prices checked 1 October 2026.

What one Pludor store replaces

Many sellers pay for several tools to cover these jobs. Pludor includes them in one free store, with free amounts every month and pay-as-you-go past them (pricing).

JobUsual separate toolOn Pludor
Online coursesTeachable Starter, $39 a month plus a 7.5% transaction fee (Teachable)Included: courses and paid challenges
Online store and checkoutShopify Basic, $39 a month billed monthly (Shopify)Included, $0 a month, no item limit
Bookings and depositsCalendly Standard, $10 per seat a month billed yearly (Calendly)Included; 30 bookings free each month, then pay as you go
Email marketingMailchimp Essentials, from $13 a month (Mailchimp)Included; 500 marketing emails free each month

Monthly subscriptions in this table add up to about $101.00 a month before any per-sale fees; on Pludor the same jobs start at $0 a month plus 4.99% + 90¢ per paid order and card processing (pricing). Prices checked 1 October 2026 on each tool's pricing page.

Start here

A course platform is worth its monthly fee once courses are your main income. Before that, a free store keeps costs low while you test demand.

What you need

  • Thinkific fits course-first businesses with many students
  • Pludor fits creators starting out or selling courses alongside other offers
  • Pre-sell your first course before paying for a platform

Beginner mistakes to avoid

  • Building a full course before anyone has paid
  • Paying for advanced plans before you need them
  • No plan to market the course

How to do it

How do I validate a course before building it?

Pre-sell it with an outline and a start date.

  1. Write the promise and outline
  2. Set a founding price
  3. Sell seats with a start date
  4. Build lessons as students progress

How do I compare course platform costs?

Add the monthly plan and per-sale fees at your expected sales (Thinkific, Pludor).

  1. Estimate students per month and price
  2. Thinkific Basic: $40 a month yearly plus processing
  3. Pludor Free: 4.99% + 90¢ per sale plus processing
  4. Compare totals at your numbers

How do I structure an online course?

Short lessons in modules that lead to one result.

  1. Define the result
  2. Break it into 4 to 8 modules
  3. Keep lessons 5 to 15 minutes
  4. Add a task per module

How do I keep students finishing?

Give milestones, deadlines and support.

  1. Use a cohort start date
  2. Send weekly reminders
  3. Add a community or live Q&A
  4. Celebrate completions

How do I market a course?

Teach part of it free and invite people in.

  1. Post lessons as short videos
  2. Run a free workshop
  3. Collect emails
  4. Open enrolment with a deadline

How do I add coaching to a course?

Offer a higher tier with live sessions.

  1. Add group calls to a premium tier
  2. Sell one-to-one sessions as bookings
  3. Limit seats
  4. Price it clearly

Common questions

How much does Thinkific cost?

Paid plans start at $40 a month billed yearly or $54 monthly (Thinkific).

Can Pludor host courses?

Yes: courses and paid challenges with lessons and progress tracking, plus a course marketplace.

Which is cheaper?

At low sales, a free plan with per-sale fees costs less; at high sales a flat plan can cost less. Calculate at your numbers (Thinkific, Pludor).

Do I need a website for my course?

No. A course page with checkout is enough to start.

Can I sell downloads with my course?

Both support digital products; Pludor also sells physical products and bookings.

Can I move my course later?

Keep your videos and materials so you can move without re-recording.

Going further: scale and grow

Cohorts vs self-paced

Cohorts finish more often and can charge more; self-paced scales with less of your time.

Upsell paths

A low-priced course, a cohort and coaching form a ladder students climb.

Measure completion

Completion predicts testimonials and repeat purchases.

Update yearly

Fresh lessons keep the course worth recommending.

Count the whole stack

Add email, booking and community tools to the course platform cost when comparing.

Use AI for this

AI speeds up course creation.

  1. Outline. Turn your method into modules and lessons.
  2. Scripts. Draft lesson scripts, then add your examples.
  3. Quizzes. Generate quiz questions.
  4. Sales page. Draft the page and FAQ.
  5. Promotion. Plan a launch.

Be careful

Check every fact AI writes in lessons; students rely on it.

Doing this on Pludor

Pludor hosts courses and paid challenges in the same free store as your products, bookings and memberships.

  • $0 a month
  • Courses and paid challenges
  • Bookings for coaching
  • Course marketplace listing

Free to start - no card, no item limit. Pay only for what you use past the monthly free amounts.

Open my free store

Sources

  1. Thinkific pricing
  2. Stripe pricing
  3. Pludor pricing

Checked 1 October 2026. Fees and rules change; follow the links for the latest.

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